I’ve read that within a given day the average American will see several thousand brand logos and advertisements. And while thinking about how ridiculous that is, I also realized that I was wearing a tshirt with a logo on it. I thought it was awesome to find a shirt with a Wheatsville Co-Op logo on it at the last Really, Really Free Market, but am I actually contributing to the problem of ad fatigue?
Fortunately, using billboards to display art instead of advertising is gaining popularity. And there are even a few instances like this bus stop bench which serve as a good reminder that it’s okay to ignore all of the other advertisements out there. Maybe I could make my own “you don’t need it” shirt and see what happens.